Whole Foods is implementing a new employee dress code, and both customers and workers are not happy about it.
Fox Business reported that according to a Whole Foods spokesperson, the new dress code is a way to keep stores focused on the chain’s main goals. The dress code will take effect on November 2nd.
“This updated company dress code provides our Team Members with one simplified and unified policy to follow when working in our stores,” the spokesperson said in a statement via email.
Documents obtained by Business Insider say that the dress code will prohibit “busy patterns on clothing or face coverings, buttons or pins on employee aprons, ripped jeans, athleisure, and t-shirts with visible logos, slogans, messages, or flags of any kind.”
Employees will also no longer be allowed to wear hats and shirts provided by Whole Foods vendors.
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“Like many of our policies, our dress code is in place to ensure that we are prioritizing operational safety and serving our customers by keeping the focus in our stores on selling the highest quality food,” the spokesperson added.
An employee at a Philadelphia-area Whole Foods told Business Insider that “the overall morale at the store every month is getting lower and lower and lower. It feels like they’re cracking down on overall enjoyment.”
Many customers were also unhappy about the new plan.
“@WholeFoods you’re [sic] new dress code is hideous. Your ppl look like drones….I won’t be shopping there anymore…” one customer tweeted.