Microsoft has announced that it is closing all its physical store locations.
The company said that this action will cost the company a pretax charge of approximately $450 million. This amounts to $0.05 per share.
“Our sales have grown online as our product portfolio has evolved to largely digital offerings, and our talented team has proven success serving customers beyond any physical location,” said Microsoft Corporate Vice President David Porter.
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Retail workers will continue to provide sales, training, and support skills for the company from Microsoft’s corporate facilities.
“We deliberately built teams with unique backgrounds and skills that could serve customers from anywhere. The evolution of our workforce ensured we could continue to serve customers of all sizes when they needed us most, working remotely these last months,” said Porter. “Speaking over 120 languages, their diversity reflects the many communities we serve. Our commitment to growing and developing careers from this talent pool is stronger than ever.”
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“It is a new day for how Microsoft Store team members will serve all customers,” he also said. “We are energized about the opportunity to innovate in how we engage with all customers, maximize our talent for greatest impact, and most importantly help our valued customers achieve more,” he then added.
The Verge reported that while the company will close all Microsoft Store locations in the United States and around the world, four locations will turn into as experience centers. These locations include New York City (Fifth Ave), London (Oxford Circus), Sydney (Westfield Sydney), and also the Redmond campus location.